Smeg wins the Red Dot Awards for the fifth consecutive year.
This time it was the SFPR9604NR Dolce Stil Novo oven, the TSF03 toaster and the DCF Drip Coffee Machine - design by Matteo Bazzicalupo and Raffaella Mangiarotti (deepdesign) - from the 50’s Style range that have attracted the attention of the Red Dot Design Awards jury.
Made up of international professional design experts, from different backgrounds, the jury ensures an extended evaluation of the intercultural aspects connected with the winning design projects, which is an approach particularly close to the Smeg philosophy.
The media support of the Red Dot Design Awards, the inclusion in the Year Book, the Red Dot App, the presence in the Museum of Essen and the “on tour” initiatives will be invaluable as tools of communication and to spread the values and beauty that extend from the individual product to the whole Smeg collection.
Since 70 years, Smeg has worked tirelessly to combine aesthetics and technology, creating appliances that offer both style and functionality, establishing the brand as a pinnacle of excellence on the international scene.